Organic SEO (search engine optimization) is an ever-changing formula of methodologies and tools. First, you might be asking “why is it called organic SEO?” The word organic implies that we’re dealing with a living construct that will grow over time, and that is exactly how we think about it. Mindful Coding Solutions has been working with organic SEO since Google was in it’s infancy. And now, we’re going to talk about the current long-term strategies we employ to grow your SERP (search engine ranking position).
Organic content creation
When it comes to content, we aren’t just talking about one specific type. A good piece of content will have a certain word count, creative meta tags, a sufficient number of images and/or videos, and links both internal and external. Our content creation process leverages artificial intelligence to be able to string together the right amount of words for search engines to notice. Our content distribution system for organic SEO purposes is multi-faceted. We start by connecting our automation to any social media account that you have, post a relevant piece of content, and have it instantly sent to those key visible areas where your followers are sure to click on links to your current article. We currently offer the Social Media Management service to facilitate distribution of content that can help greatly with your search engine rank.
Search Engine Local 3 Pack
Wait, you said “3-pack”, don’t you mean “6-pack”? No, actually we’re talking about the top 3 search results when you type in a search phrase like “pizza near me“. It’s this topmost position is what grabs the attention of searchers and will have them reaching out to these businesses first before scrolling to see the results fourth and up. You have only a few seconds to get someone’s attention, and people will usually go for the first result they see when they submit their search.
Backlinks for SEO
When we talk about backlinks, we mean links to your site from other websites. It’s that simple. There are a number of ways to generate backlinks to your site that don’t involve you asking your business neighbor if they will link to your site on theirs. Well, you can do that, but what we offer is much easier and cost-effective. Backlinks on websites with high-authority can help you increase your search engine ranking position. Our automation will allow us to get a relevant piece of organic content which links back to a page on your website. The more backlinks that talk about your niche that are on websites that can make a difference, the more search engines will place the relevancy of your search engine listings.
Local Directory Listings
This mainly describes one of the tools we use to both supply some high-authority backlinks as well as help you rank in the Local 3 Pack. High-authority sites include directories such as Google Business Profile, Citysearch, and Yelp.
Using automated processes, we can submit your NAP (Name, Address, Phone) listing to many high-authority directories using our Local Listings Burst for SEO service and be able to find duplicate or incorrect listings and ask for them to be updated or removed.
If you have a small to medium-sized business and you want to be able to make your website rank higher in search and make your business more visible, then please reach out to Mindful Coding Solutions today by using our contact page. You can also run a free SEO audit here to get started by learning where to improve on your local business presence.